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Wilcock, C. (2014a, June 15). Comparing apples to pommes . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/comparing-apples-to-pommes-
Johnston and Knox (2014a, June 15). Social media research & B2B audiences. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/social-media-research-b2b-audiences-8258